GreenPeace Got It Wrong

GreenPeace's recent stunt on Parliament Hill was well intentioned, but missed the mark at pointing out the real causes of Canada's horrible GHG emission profile.

The top 2 polluters in Canada have nothing to do with  the oil sands yet EACH produce more GHG emissions annually than all the oil sands producers put together.  TransAlta and Ontario Power Corporation are the real culprits.

You can read the details in my blog at: http://renaud.ca/wordpress/?p=134

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Copy of My Letter To TA's Board Committee on Governance

Mr. Griffin,   As both a bondholder and a shareholder in TA, I take little pride in the fact that this company ranks #1 as a polluter of greenhouse gas emisssions.  I'm sure this is a shared opinion among many other equity holders as well as by many of TA's employees.   I understand that TA has a series of improvement initiatives planned, however, I'm deeply concerned that the company does not consider them important enough to merit measurement as key performance indicators.  In fact none of the key measures of performance cited in TA's financial material, website, and presentations include environmental metrics.  This is a serious oversight given the currently dismal environmental posture of the company.   I strongly urge Transalta's Board to do its duty in addressing this gap as follows:   1. Adopt Environmental metrics as key performance measures of the company and incorporate targets on these metrics as part of annual operating and strategic plans.   2. Reject the use of any intensity-based metric, such as Mt GHG/ GWhr, as false and misleading measures of improvement.   3. Ensure that executive compensation is adjusted to include attainment of environmental targets established in (1).   As Chair of the Board Committee on Governance and Environment, you have a central role in ensuring that the right set of performance measures are enacted to meet the changing needs of the corporation.  The time has come for envioronmental performance indicators and I trust that you will do the right thing.   Regards,   Paul Renaud